In a dimly lit conference room, the CEO is sitting at the head of a long table, tapping away at his phone. On the screen behind him, his Twitter feed is displayed with the cryptic tweet: 'Can't wait for everyone to see what we've been cooking up in the lab! #NextGen #Innovation.' The rest of the team is frozen in horror, staring at the screen.
A single tweet, and the room bursts into chaos.
PR Head Jane is nearly fainting, her eyes wide in shock and disbelief, as she clutches her phone in one hand. CTO Steve is mid-spit, coffee spraying out of his mouth in surprise. The tweet is displayed on a projector screen behind them, casting an eerie light.
Panic sets in as they realize the implications.
The CEO has finally torn his eyes away from the screen and turns towards Jane, who is pulling up a Reddit thread on her laptop. The screen displays a lively discussion titled 'Mystery Product: What Could It Be?' Jane's phone buzzes with constant calls. Steve is seen frantically typing on his laptop, trying to encode a retraction.
'Do you think anyone noticed?' he whispers.
As speculation runs wild online, Jane's phone buzzes constantly with emails and calls. Newspapers and blog sites rapidly update their pages. Steve is still typing furiously, breaking a sweat. The room is a hive of activity, but there's an undercurrent of curiosity and excitement.
There's no going back now.